Ideas, Influence, and Income by Tanya Hall

Author:Tanya Hall
Language: eng
Format: epub
ISBN: 9781626345157
Publisher: Greenleaf Book Group Press
Published: 2018-08-04T16:00:00+00:00

Now get moving

Before you start hustling speaking gigs, get your promotional materials in order. You just need a couple of things to start—a speaker press kit and a video of you speaking.

A speaker press kit functions as a one-sheet that easily communicates your value as a speaker and the subject matter in which you have expertise. It will include a summary of what you speak on, your background, a headshot, a handful of testimonials about your speaking prowess, and your contact info.

This document should be easily downloadable via your website and should look just as good printed as it does digitally.

As you land speaking engagements, be sure to capture them on video (with your client’s permission). This footage can be spliced into a sizzle reel to help an event planner get a feel for your energy and envision you speaking at their next event.

These materials, along with your contact information, should be housed in a section of your website clearly marked “Speaking.”

Creating a strong personal connection with your audience and staying engaged is vital to the success of your book and your brand. Start with what you’re good at and get creative. If you’re inspired by your content and you let that passion shine through in the ways you reach out using different platforms, your audience will be inspired too.

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